ØRESUNDSBRON  - Gustav

Client: Øresundsbron
Agency: EssenceMediacom
Production company: Hydralab
Director Kim Hagen Jensen

CG-animated spot for Øresundsbron introducing Gustav, the new ØresundGO mascot.
Work included directing, character development, and defining his 3D look — with storytelling that highlights ØresundGO’s simple, flexible, lowest-price travel. Check out the campaign here:

https://www.oresundsbron.com/da/news/oresundsbron-lancerer-gustav-en-maskot-for-oresundgo/14415730